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International e-business marketing /

Fletcher, Richard.

International e-business marketing / Richard Fletcher, Jim Bell and Rod McNaughton. - First edition. - London : Thomson, c2004. - xii, 307 pages : illustrations ; 24 cm.

ISBN: 1861529457 9781861529459

Subjects--Topical Terms:
Export marketing.
Internet marketing.

Dewey Class. No.: 658.054678 F612i 2004

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