Applications in basic marketing : (Record no. 3299)

MARC details
000 -LEADER
fixed length control field 02388cas a2200565 a 4500
001 - CONTROL NUMBER
control field 10870227
003 - CONTROL NUMBER IDENTIFIER
control field BD-ChPU
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20190402123827.0
007 - PHYSICAL DESCRIPTION FIXED FIELD--GENERAL INFORMATION
fixed length control field t|
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 900615c19909999mauar b 0 a0eng c
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER
LC control number sn 92028178
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 978-0256188349
022 0# - INTERNATIONAL STANDARD SERIAL NUMBER
International Standard Serial Number 1099-5579
Source 1
035 ## - SYSTEM CONTROL NUMBER
System control number (OCoLC)ocm22638336
040 ## - CATALOGING SOURCE
Original cataloging agency OPosmS
Language of cataloging eng
Transcribing agency OPosmS
Modifying agency InU
-- NST
-- DLC
-- NSDP
-- CaQQL
-- OCoLC
-- DLC
-- NLGGC
-- OCoLC
-- TULIB
-- OCoLC
-- BD-ChPU
042 ## - AUTHENTICATION CODE
Authentication code pcc
-- nsdp
050 00 - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF5410
Item number .A67
082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8/005 M123a 1993
Edition number 20
210 0# - ABBREVIATED TITLE
Abbreviated title Appl. basic mark.
222 #0 - KEY TITLE
Key title Applications in basic marketing
245 00 - TITLE STATEMENT
Title Applications in basic marketing :
Remainder of title Clippings from the popular Business Press /
Statement of responsibility, etc E.Jerome McCarthy and William D. Perreault.
250 ## - EDITION STATEMENT
Edition statement 1993-1994 ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc Homewood, IL :
Name of publisher, distributor, etc Irwin,
Date of publication, distribution, etc c1993
300 ## - PHYSICAL DESCRIPTION
Extent viii, 237 p. :
Other physical details illustrations ;
Dimensions 26 cm.
310 ## - CURRENT PUBLICATION FREQUENCY
Current publication frequency Annual
362 0# - DATES OF PUBLICATION AND/OR SEQUENTIAL DESIGNATION
Dates of publication and/or sequential designation 1990-
500 ## - GENERAL NOTE
General note Published: Boston, Mass: McGraw-Hill/Irvin, <2004/2005>
500 ## - GENERAL NOTE
General note Editors: 1990- E. Jerome McCarthy and William D. Perreault, Jr.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc Includes bibliographical references.
520 ## - SUMMARY, ETC.
Summary, etc "Clippings from the popular business press."
526 ## - STUDY PROGRAM INFORMATION NOTE
Program name BBA,MBA,EMBA
580 ## - LINKING ENTRY COMPLEXITY NOTE
Linking entry complexity note Companion vol. to: McCarthy, E. Jerome (Edmund Jerome). Basic marketing; and: McCarthy, E. Jerome (Edmond Jerome). Essentials of marketing.
590 ## - LOCAL NOTE (RLIN)
Local note Earlier selection Decision based on 1990
590 ## - LOCAL NOTE (RLIN)
Local note Title from title page.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing
Form subdivision Periodicals.
9 (RLIN) 7289
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing
General subdivision Management
Form subdivision Periodicals.
9 (RLIN) 7290
650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing
General subdivision Management
Form subdivision Periodicals.
9 (RLIN) 7291
650 #6 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing
Form subdivision Périodiques.
9 (RLIN) 7292
650 #6 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing
General subdivision Coupures de presse
Form subdivision Périodiques.
9 (RLIN) 7293
650 17 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing.
Source of heading or term gtt
9 (RLIN) 1816
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name McCarthy, E. Jerome
Fuller form of name (Edmund Jerome)
9 (RLIN) 2268
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Perreault, William D.
9 (RLIN) 2270
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name McCarthy, E. Jerome
Fuller form of name (Edmund Jerome).
Title of a work Basic marketing.
9 (RLIN) 7294
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name McCarthy, E. Jerome
Fuller form of name (Edmund Jerome).
Title of a work Essentials of marketing.
9 (RLIN) 7295
776 08 - ADDITIONAL PHYSICAL FORM ENTRY
Display text Online version:
Title Applications in basic marketing
Record control number (OCoLC)748988109
906 ## - LOCAL DATA ELEMENT F, LDF (RLIN)
a 7
b cbc
c serials
d 2
e ncip
f 19
g n-oclcserc
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Koha item type Books
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Date acquired Source of acquisition Total Checkouts Full call number Barcode Date last seen Copy number Price effective from Koha item type
    Dewey Decimal Classification     Premier University Business Library Premier University Business Library 25/11/1999 purchase   658.8/005 M123a 1993 236 02/04/2019 2 02/04/2019 Books
    Dewey Decimal Classification     Premier University Business Library Premier University Law Library 25/11/1999 Donated by Asia Foundation   658.8/005 M123a 1993 258 18/05/2024 1 06/06/2013 Books
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