Marketing channels : (Record no. 4226)

MARC details
000 -LEADER
fixed length control field 00953cam a2200301 a 4500
001 - CONTROL NUMBER
control field 16986490
003 - CONTROL NUMBER IDENTIFIER
control field BD-ChPU
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20180222151212.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 110930s2013 at a b 001 0 eng
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER
LC control number 2011940272
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9788131518427 (hbk.)
040 ## - CATALOGING SOURCE
Original cataloging agency DLC
Transcribing agency DLC
Language of cataloging ENG
Modifying agency BD-ChPU
042 ## - AUTHENTICATION CODE
Authentication code pcc
050 00 - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF5415.129
Item number .R67 2013
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8/7 R813m 2013
Edition number 22
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Rosenbloom, Bert.
245 10 - TITLE STATEMENT
Title Marketing channels :
Remainder of title a management view /
Statement of responsibility, etc Bert Rosenbloom.
250 ## - EDITION STATEMENT
Edition statement 8th ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc New Delhi :
Name of publisher, distributor, etc Cengage Learning ,
Date of publication, distribution, etc c2013 [1st Indian reprint ].
300 ## - PHYSICAL DESCRIPTION
Extent xxiii, 660 p. :
Other physical details ill. ;
Dimensions 25 cm.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc Includes bibliographical references and indexes.
526 ## - STUDY PROGRAM INFORMATION NOTE
Program name BBA , MBA , EMBA
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing channels.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing channels
General subdivision Management.
906 ## - LOCAL DATA ELEMENT F, LDF (RLIN)
a 7
b cbc
c orignew
d 3
e epcn
f 20
g y-gencatlg
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Koha item type Books
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Date acquired Source of acquisition Total Checkouts Full call number Barcode Date last seen Date checked out Copy number Price effective from Koha item type Total Renewals Checked out
    Dewey Decimal Classification     Premier University Central Library Premier University Business Library 04/05/2015 Donated by HEQEP 3 658.8/7 R813m 2013 16993 14/10/2025 05/10/2025 1 26/04/2015 Books    
    Dewey Decimal Classification     Premier University Business Library Premier University Business Library 04/05/2015 Donated by HEQEP 1 658.8/7 R813m 2013 16994 23/01/2017 23/01/2017 2 11/05/2015 Books    
    Dewey Decimal Classification     Premier University Business Library Premier University Business Library 04/05/2015 Donated by HEQEP 23 658.8/7 R813m 2013 16995 08/10/2025 08/10/2025 3 11/05/2015 Books 1 28/10/2025
    Dewey Decimal Classification     Premier University Business Library Premier University Business Library 04/05/2015 Donated by HEQEP 6 658.8/7 R813m 2013 16996 27/07/2022 27/07/2022 4 11/05/2015 Books   20/10/2022
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