Entry Personal Name

Number of records used in: 3

001 - CONTROL NUMBER

• control field: 2637

003 - CONTROL NUMBER IDENTIFIER

• control field: BD-ChPU

005 - DATE AND TIME OF LATEST TRANSACTION

• control field: 20120618142213.0

008 - FIXED-LENGTH DATA ELEMENTS

• fixed length control field: 120618|| aca||aabn | a|a d

040 ## - CATALOGING SOURCE

• Original cataloging agency: BD-ChPU
• Transcribing agency: BD-ChPU

100 ## - HEADING--PERSONAL NAME

• Personal name: Aaker, David A.

670 ## - SOURCE DATA FOUND

• Source citation: Work cat.: (BD-ChPU)0: Batra, Rajeev. 2634, Advertising management /, c1996.[13th printing 1999].