Includes bibliographical references and index.

Developing a business mindset -- Understanding basic economics -- The global marketplace -- Business ethics and corporate social responsibility -- Forms of ownership -- Entrepreneurship and small-business ownership -- Management roles, functions, and skills -- Organization and teamwork -- Production systems -- Employee motivation -- Human resources management -- Labor relations -- The art and science of marketing -- Product and pricing strategies -- Distribution and marketing logistics -- Customer communication -- Financial information and accounting concepts -- Financial management -- Financial markets and investment strategies -- The money supply and banking systems.

BBA, MBA, RMBA