| 000 | 01221cam a22003254a 4500 | ||
|---|---|---|---|
| 001 | 13495594 | ||
| 003 | BD-ChPU | ||
| 005 | 20160128140859.0 | ||
| 008 | 040220s2005 nyua 001 0 eng | ||
| 010 | _a2004042209 | ||
| 020 | _a 978-0470056233 | ||
| 040 |
_aDLC _cDLC _dDLC _dBD-ChPU _bENG |
||
| 042 | _apcc | ||
| 050 | 0 | 0 |
_aHF5415.13 _b.A23 2005 |
| 082 | 0 | 0 |
_a658.8 A111s 2008 _222 |
| 100 | 1 |
_aAaker, David A. _92637 |
|
| 245 | 1 | 0 |
_aStrategic market management / _cDavid A. Aaker. |
| 250 | _a7th ed. | ||
| 260 |
_aHoboken, NJ : _bJohn Wiley, _cc2005. [Reprint 2008] . |
||
| 300 |
_axii, 356 p. : _bill. ; _c23 cm. |
||
| 500 | _aIncludes index. | ||
| 526 | _aBBA , MBA , EMBA . | ||
| 650 | 0 |
_aMarketing _xManagement. |
|
| 856 | 4 | 2 |
_3Contributor biographical information _uhttp://www.loc.gov/catdir/bios/wiley047/2004042209.html |
| 856 | 4 | 2 |
_3Publisher description _uhttp://www.loc.gov/catdir/description/wiley041/2004042209.html |
| 856 | 4 | 1 |
_3Table of contents _uhttp://www.loc.gov/catdir/toc/wiley041/2004042209.html |
| 906 |
_a7 _bcbc _corignew _d1 _eocip _f19 _gy-gencatlg |
||
| 942 |
_2ddc _cBK |
||
| 999 |
_c1405 _d1405 |
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