000 01233pam a2200325 a 4500
001 725914
003 BD-ChPU
005 20160727112840.0
008 980407s1999 maua 001 0 eng
010 _a98021048
020 _a978-0073661322
040 _aDLC
_cDLC
_dDLC
_dBD-ChPU
_bENG
050 0 0 _aHF1009.5
_b.C35 1999
082 0 0 _a658.8/48 C357i 2001
_221
100 1 _aCateora, Philip R.
245 1 0 _aInternational marketing /
_cPhilip R. Cateora, John L. Graham.
250 _a10th ed.
260 _aBoston :
_bIrwin/McGraw-Hill,
_cc1999.[2nd reprint 2001]
300 _axxv, 721 p. :
_bill. (som col.) ;
_c29 cm.
504 _aIncludes bibliographical references and indexes.
526 _aBBA, EMBA, MBA
650 0 _aExport marketing.
650 0 _aInternational business enterprises.
700 1 _aGraham, John L.
_92381
856 4 2 _3Publisher description
_uhttp://www.loc.gov/catdir/enhancements/fy0602/98021048-d.html
856 4 1 _3Table of contents only
_uhttp://www.loc.gov/catdir/enhancements/fy0602/98021048-t.html
906 _a7
_bcbc
_corignew
_d1
_eocip
_f19
_gy-gencatlg
942 _2ddc
_cBK
999 _c3266
_d3266