Fundamentals of marketing / William J. Stanton, Charles Futrell.
Material type:
TextSeries: McGraw-Hill series in marketingPublication details: New York : McGraw-Hill, 1987.Edition: 8th edDescription: xx, 666 p. : ill. (some col.) ; 25 cmISBN: - 0070609438 :
 
- 658.8 19
 
- HF5415 .S745 1987
 
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                    Premier University Business Library | 658.8 | 1 | Available | 13706 | 
Includes bibliographical references and indexes.
BBA,MBA
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