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Fundamentals of marketing / William J. Stanton, Charles Futrell.

By: Contributor(s): Material type: TextTextSeries: McGraw-Hill series in marketingPublication details: New York : McGraw-Hill, 1987.Edition: 8th edDescription: xx, 666 p. : ill. (some col.) ; 25 cmISBN:
  • 0070609438 :
Subject(s): DDC classification:
  • 658.8 19
LOC classification:
  • HF5415 .S745 1987
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Item type Current library Call number Copy number Status Barcode
Books Books Premier University Business Library 658.8 1 Available 13706

Includes bibliographical references and indexes.

BBA,MBA

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