Introducing mass communication /

Gamble, Michael, 1943-

Introducing mass communication / Michael W. Gamble, Teri Kwal Gamble. - 2nd ed. - New York : McGraw-Hill, c1989. - xvi, 549 p. : ill. ; 24 cm. - McGraw-Hill series in mass communication .

Includes bibliographies and index.



007022773X

88013219


Mass media.

P90 / .G298 1989

302.2 GAI
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