International marketing /
Cateora, Philip R.
International marketing / Philip R. Cateora, John L. Graham. - 12th ed. - Boston, Mass. : McGraw-Hill/Irwin, c2005.[2007] - xxxii, 697 p. : col. ill., col. maps ; 21 cm.
Includes index.
978-0072833713
Export marketing.
International business enterprises.
658.848 C357i 2007
International marketing / Philip R. Cateora, John L. Graham. - 12th ed. - Boston, Mass. : McGraw-Hill/Irwin, c2005.[2007] - xxxii, 697 p. : col. ill., col. maps ; 21 cm.
Includes index.
978-0072833713
Export marketing.
International business enterprises.
658.848 C357i 2007