Contemporary advertising / (Record no. 1022)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 01175pam a2200313 a 4500 |
| 001 - CONTROL NUMBER | |
| control field | 1105382 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | BD-ChPU |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20180211094735.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 930722s1994 ilua b 001 0 eng |
| 010 ## - LIBRARY OF CONGRESS CONTROL NUMBER | |
| LC control number | 93005995 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 978-0073530031 |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | DLC |
| Transcribing agency | DLC |
| Modifying agency | DLC |
| -- | BD-ChPU |
| Language of cataloging | ENG |
| 050 00 - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | HF5821 |
| Item number | .B62 1994 |
| 082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 659.1 A681c 1994 |
| Edition number | 20 |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Arens, William F. |
| 9 (RLIN) | 2667 |
| 245 10 - TITLE STATEMENT | |
| Title | Contemporary advertising / |
| Statement of responsibility, etc | William F. Arens, Courtland L. Bovée ; with the editorial collaboration of Jack J. Whidden. |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 5th ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | Burr Ridge, Ill. : |
| Name of publisher, distributor, etc | Irwin, |
| Date of publication, distribution, etc | c1994. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xxx, 573, [81] p. : |
| Other physical details | ill. (some col.) ; |
| Dimensions | 29 cm. |
| 440 #4 - SERIES STATEMENT/ADDED ENTRY--TITLE | |
| Title | The Irwin series in marketing |
| 9 (RLIN) | 2168 |
| 500 ## - GENERAL NOTE | |
| General note | Bovée's name appears first on previous editions. |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc | Includes bibliographical references and indexes. |
| 526 ## - STUDY PROGRAM INFORMATION NOTE | |
| Program name | BBA , MBA , EMBA . |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Advertising. |
| 9 (RLIN) | 2499 |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Bovée, Courtland L. |
| 9 (RLIN) | 2719 |
| 906 ## - LOCAL DATA ELEMENT F, LDF (RLIN) | |
| a | 7 |
| b | cbc |
| c | orignew |
| d | 1 |
| e | ocip |
| f | 19 |
| g | y-gencatlg |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Koha item type | Books |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Date acquired | Source of acquisition | Total Checkouts | Full call number | Barcode | Date last seen | Copy number | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | Premier University Business Library | Premier University Business Library | 15/12/2003 | Purchase | 659.1 A681c 1994 | 5088 | 21/06/2012 | 1 | 21/06/2012 | Books | |||||
| Dewey Decimal Classification | Premier University Business Library | Premier University Business Library | 15/12/2003 | Purchase | 659.1 A681c 1994 | 5091 | 21/06/2012 | 2 | 21/06/2012 | Books | |||||
| Dewey Decimal Classification | Premier University Business Library | Premier University Business Library | 15/12/2003 | Purchase | 659.1 A681c 1994 | 5089 | 21/06/2012 | 3 | 21/06/2012 | Books | |||||
| Dewey Decimal Classification | Premier University Business Library | Premier University Business Library | 15/12/2003 | Purchase | 659.1 A681c 1994 | 5092 | 21/06/2012 | 4 | 21/06/2012 | Books |