Applications in basic marketing : (Record no. 3300)
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                            | 000 -LEADER | |
|---|---|
| fixed length control field | 02341cas a2200553 a 4500 | 
| 001 - CONTROL NUMBER | |
| control field | 10870227 | 
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | BD-ChPU | 
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20230905123122.0 | 
| 007 - PHYSICAL DESCRIPTION FIXED FIELD--GENERAL INFORMATION | |
| fixed length control field | t| | 
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 900615c19909999mauar b 0 a0eng c | 
| 010 ## - LIBRARY OF CONGRESS CONTROL NUMBER | |
| LC control number | sn 92028178 | 
| 022 0# - INTERNATIONAL STANDARD SERIAL NUMBER | |
| International Standard Serial Number | 1099-5579 | 
| Source | 1 | 
| 035 ## - SYSTEM CONTROL NUMBER | |
| System control number | (OCoLC)ocm22638336 | 
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | OPosmS | 
| Language of cataloging | eng | 
| Transcribing agency | OPosmS | 
| Modifying agency | InU | 
| -- | NST | 
| -- | DLC | 
| -- | NSDP | 
| -- | CaQQL | 
| -- | OCoLC | 
| -- | DLC | 
| -- | NLGGC | 
| -- | OCoLC | 
| -- | TULIB | 
| -- | OCoLC | 
| -- | BD-ChPU | 
| 042 ## - AUTHENTICATION CODE | |
| Authentication code | pcc | 
| -- | nsdp | 
| 050 00 - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | HF5410 | 
| Item number | .A67 | 
| 082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8/005 P455a 1995 | 
| Edition number | 20 | 
| 210 0# - ABBREVIATED TITLE | |
| Abbreviated title | Appl. basic mark. | 
| 222 #0 - KEY TITLE | |
| Key title | Applications in basic marketing | 
| 245 00 - TITLE STATEMENT | |
| Title | Applications in basic marketing : | 
| Remainder of title | Clippings from the popular Business Press / | 
| Statement of responsibility, etc | William D. Perreault and E. Jerome McCarthy . | 
| 250 ## - EDITION STATEMENT | |
| Edition statement | 1995-1996 ed. | 
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | Homewood, IL : | 
| Name of publisher, distributor, etc | Irwin, | 
| Date of publication, distribution, etc | c1995 | 
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | v. : | 
| Other physical details | ill. ; | 
| Dimensions | 26 cm. | 
| 310 ## - CURRENT PUBLICATION FREQUENCY | |
| Current publication frequency | Annual | 
| 362 0# - DATES OF PUBLICATION AND/OR SEQUENTIAL DESIGNATION | |
| Dates of publication and/or sequential designation | 1990- | 
| 500 ## - GENERAL NOTE | |
| General note | Published: Boston, Mass: McGraw-Hill/Irvin, <2004/2005> | 
| 500 ## - GENERAL NOTE | |
| General note | Editors: 1990- E. Jerome McCarthy and William D. Perreault, Jr. | 
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc | Includes bibliographical references. | 
| 520 ## - SUMMARY, ETC. | |
| Summary, etc | "Clippings from the popular business press." | 
| 526 ## - STUDY PROGRAM INFORMATION NOTE | |
| Program name | BBA,MBA,EMBA | 
| 580 ## - LINKING ENTRY COMPLEXITY NOTE | |
| Linking entry complexity note | Companion vol. to: McCarthy, E. Jerome (Edmund Jerome). Basic marketing; and: McCarthy, E. Jerome (Edmond Jerome). Essentials of marketing. | 
| 590 ## - LOCAL NOTE (RLIN) | |
| Local note | Earlier selection Decision based on 1990 | 
| 590 ## - LOCAL NOTE (RLIN) | |
| Local note | Title from title page. | 
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Marketing | 
| Form subdivision | Periodicals. | 
| 9 (RLIN) | 7289 | 
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Marketing | 
| General subdivision | Management | 
| Form subdivision | Periodicals. | 
| 9 (RLIN) | 7290 | 
| 650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Marketing | 
| General subdivision | Management | 
| Form subdivision | Periodicals. | 
| 9 (RLIN) | 7291 | 
| 650 #6 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Marketing | 
| Form subdivision | Périodiques. | 
| 9 (RLIN) | 7292 | 
| 650 #6 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Marketing | 
| General subdivision | Coupures de presse | 
| Form subdivision | Périodiques. | 
| 9 (RLIN) | 7293 | 
| 650 17 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Marketing. | 
| Source of heading or term | gtt | 
| 9 (RLIN) | 1816 | 
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | McCarthy, E. Jerome | 
| Fuller form of name | (Edmund Jerome) | 
| 9 (RLIN) | 2268 | 
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Perreault, William D. | 
| 9 (RLIN) | 2270 | 
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | McCarthy, E. Jerome | 
| Fuller form of name | (Edmund Jerome). | 
| Title of a work | Basic marketing. | 
| 9 (RLIN) | 7294 | 
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | McCarthy, E. Jerome | 
| Fuller form of name | (Edmund Jerome). | 
| Title of a work | Essentials of marketing. | 
| 9 (RLIN) | 7295 | 
| 776 08 - ADDITIONAL PHYSICAL FORM ENTRY | |
| Display text | Online version: | 
| Title | Applications in basic marketing | 
| Record control number | (OCoLC)748988109 | 
| 906 ## - LOCAL DATA ELEMENT F, LDF (RLIN) | |
| a | 7 | 
| b | cbc | 
| c | serials | 
| d | 2 | 
| e | ncip | 
| f | 19 | 
| g | n-oclcserc | 
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Dewey Decimal Classification | 
| Koha item type | Books | 
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Date acquired | Source of acquisition | Total Checkouts | Full call number | Barcode | Date last seen | Copy number | Price effective from | Koha item type | 
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | Premier University Business Library | Premier University Business Library | 02/09/2023 | purchase | 658.8/005 P455a 1995 | 238 | 02/09/2023 | 2 | 02/09/2023 | Books | |||||
| Dewey Decimal Classification | Premier University Central Library | Premier University Central Library | 25/11/1999 | Purchase. | 658.8/005 P455a 1995 | 237 | 01/12/2024 | 1 | 06/06/2013 | Books |