Marketing : (Record no. 640)

MARC details
000 -LEADER
fixed length control field 00960nam a2200289 a 4500
001 - CONTROL NUMBER
control field 693872
003 - CONTROL NUMBER IDENTIFIER
control field BD-ChPU
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20161006105040.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 961113s1997 mauab b 000 0 eng
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER
LC control number 96076948
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 978-0395785744
040 ## - CATALOGING SOURCE
Original cataloging agency DLC
Transcribing agency DLC
Language of cataloging ENG
Modifying agency BD-ChPU
050 00 - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF5415
Item number .P658 1997
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8 P945m 2000
Edition number 21
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Pride, William M.
9 (RLIN) 1815
245 10 - TITLE STATEMENT
Title Marketing :
Remainder of title concepts and strategies /
Statement of responsibility, etc William M. Pride, O.C. Ferrell.
250 ## - EDITION STATEMENT
Edition statement 10th ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc Boston :
Name of publisher, distributor, etc Houghton Mifflin,
Date of publication, distribution, etc c1997. [Ist Indian ed. 2000] .
300 ## - PHYSICAL DESCRIPTION
Extent xxxii, 666 p. :
Other physical details col. ill., col. maps ;
Dimensions 26 cm.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc Includes bibliographical references and indexes.
526 ## - STUDY PROGRAM INFORMATION NOTE
Program name BBA , MBA , EMBA .
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing.
9 (RLIN) 1816
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Ferrell, O. C.
9 (RLIN) 1817
906 ## - LOCAL DATA ELEMENT F, LDF (RLIN)
a 7
b cbc
c orignew
d 3
e opcn
f 19
g y-gencatlg
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Koha item type Books
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Date acquired Source of acquisition Total Checkouts Full call number Barcode Date last seen Copy number Price effective from Koha item type Date checked out Total Renewals
    Dewey Decimal Classification     Premier University Business Library Premier University Business Library 30/01/2002 Purchase   658.8 P945m 2000 1686 25/09/2017 1 29/05/2012 Books    
    Dewey Decimal Classification     Premier University Business Library Premier University Business Library 30/01/2002 Purchase   658.8 P945m 2000 1688 12/08/2014 2 29/05/2012 Books    
    Dewey Decimal Classification     Premier University Business Library Premier University Business Library 30/01/2002 Purchase   658.8 P945m 2000 1684 29/05/2012 3 29/05/2012 Books    
    Dewey Decimal Classification     Premier University Business Library Premier University Business Library 30/01/2002 Purchase   658.8 P945m 2000 1687 29/05/2012 4 29/05/2012 Books    
    Dewey Decimal Classification     Premier University Business Library Premier University Business Library 30/01/2002 Purchase   658.8 P945m 2000 1685 29/05/2012 5 29/05/2012 Books    
    Dewey Decimal Classification     Premier University Business Library Premier University Business Library 10/09/2006 Purchase   658.8 P945m 2000 21084 29/05/2012 6 29/05/2012 Books    
    Dewey Decimal Classification     Premier University Business Library Premier University Business Library 10/09/2006 Purchase   658.8 P945m 2000 21085 29/05/2012 7 29/05/2012 Books    
    Dewey Decimal Classification     Premier University Business Library Premier University Business Library 10/09/2006 Purchase   658.8 P945m 2000 21076 29/05/2012 8 29/05/2012 Books    
    Dewey Decimal Classification     Premier University Business Library Premier University Business Library 10/09/2006 Purchase   658.8 P945m 2000 21078 29/05/2012 9 29/05/2012 Books    
    Dewey Decimal Classification     Premier University Business Library Premier University Business Library 10/09/2006 Purchase   658.8 P945m 2000 21090 29/05/2012 10 29/05/2012 Books    
    Dewey Decimal Classification     Premier University Business Library Premier University Business Library 10/09/2006 Purchase 1 658.8 P945m 2000 21074 26/02/2020 11 29/05/2012 Books 19/03/2019  
    Dewey Decimal Classification     Premier University Business Library Premier University Business Library 10/09/2006 Purchase   658.8 P945m 2000 21086 29/05/2012 12 29/05/2012 Books    
    Dewey Decimal Classification     Premier University Business Library Premier University Business Library 10/09/2006 Purchase   658.8 P945m 2000 21075 29/05/2012 13 29/05/2012 Books    
    Dewey Decimal Classification     Premier University Business Library Premier University Business Library 10/09/2006 Purchase   658.8 P945m 2000 21077 29/05/2012 14 29/05/2012 Books    
    Dewey Decimal Classification     Premier University Business Library Premier University Business Library 10/09/2006 Purchase 1 658.8 P945m 2000 21070 04/05/2014 15 29/05/2012 Books 03/05/2014  
    Dewey Decimal Classification     Premier University Business Library Premier University Business Library 10/09/2006 Purchase   658.8 P945m 2000 21073 29/05/2012 16 29/05/2012 Books    
    Dewey Decimal Classification     Premier University Business Library Premier University Business Library 10/09/2006 Purchase   658.8 P945m 2000 21081 29/05/2012 17 29/05/2012 Books    
    Dewey Decimal Classification     Premier University Business Library Premier University Business Library 10/09/2006 Purchase   658.8 P945m 2000 21082 29/05/2012 18 29/05/2012 Books    
    Dewey Decimal Classification     Premier University Business Library Premier University Business Library 10/09/2006 Purchase   658.8 P945m 2000 21083 29/05/2012 19 29/05/2012 Books    
    Dewey Decimal Classification     Premier University Business Library Premier University Business Library 10/09/2006 Purchase   658.8 P945m 2000 21080 29/05/2012 20 29/05/2012 Books    
    Dewey Decimal Classification     Premier University Business Library Premier University Business Library 10/09/2006 Purchase   658.8 P945m 2000 21069 29/05/2012 21 29/05/2012 Books    
    Dewey Decimal Classification     Premier University Business Library Premier University Business Library 10/09/2006 Purchase   658.8 P945m 2000 21088 29/05/2012 22 29/05/2012 Books    
    Dewey Decimal Classification     Premier University Business Library Premier University Business Library 10/09/2006 Purchase 1 658.8 P945m 2000 21087 07/02/2021 23 29/05/2012 Books 13/07/2017 1
    Dewey Decimal Classification     Premier University Business Library Premier University Business Library 10/09/2006 Purchase   658.8 P945m 2000 21079 29/05/2012 24 29/05/2012 Books    
    Dewey Decimal Classification     Premier University Business Library Premier University Business Library 10/09/2006 Purchase   658.8 P945m 2000 21089 29/05/2012 25 29/05/2012 Books    
    Dewey Decimal Classification     Premier University Business Library Premier University Business Library 10/09/2006 Purchase   658.8 P945m 2000 21071 29/05/2012 26 29/05/2012 Books    
    Dewey Decimal Classification     Premier University Business Library Premier University Business Library 10/09/2006 Purchese   658.8 P945m 2000 21072 11/05/2013 27 11/05/2013 Books    
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