Services marketing : (Record no. 713)

MARC details
000 -LEADER
fixed length control field 01573cam a22003734a 4500
001 - CONTROL NUMBER
control field 13812899
003 - CONTROL NUMBER IDENTIFIER
control field BD-ChPU
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20161020111834.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 041213s2006 mauab b 001 0 eng
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER
LC control number 2004065642
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0072961945 (alk. paper)
040 ## - CATALOGING SOURCE
Original cataloging agency DLC
Transcribing agency DLC
Modifying agency DLC
-- BD-ChPU
Language of cataloging ENG
042 ## - AUTHENTICATION CODE
Authentication code pcc
050 00 - LIBRARY OF CONGRESS CALL NUMBER
Classification number HD9980.5
Item number .Z45 2006
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.802 Z48s 2010
Edition number 22
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Zeithaml, Valarie A.
9 (RLIN) 2033
245 10 - TITLE STATEMENT
Title Services marketing :
Remainder of title integrating customer focus across the firm /
Statement of responsibility, etc Valarie A. Zeithaml, Mary Jo Bitner, Dwayne D. Gremler.
250 ## - EDITION STATEMENT
Edition statement 4th ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc Boston :
Name of publisher, distributor, etc McGraw-Hill/Irwin,
Date of publication, distribution, etc c2006.[2010]
300 ## - PHYSICAL DESCRIPTION
Extent xxvii, 708 p. :
Other physical details ill., map ;
Dimensions 27 cm.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc Includes bibliographical references and index.
526 ## - STUDY PROGRAM INFORMATION NOTE
Program name BBA , MBA , EMBA .
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Service industries
General subdivision Marketing.
9 (RLIN) 2034
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Customer services.
9 (RLIN) 2035
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing.
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Bitner, Mary Jo.
9 (RLIN) 2036
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Gremler, Dwayne D.
9 (RLIN) 2037
856 42 - ELECTRONIC LOCATION AND ACCESS
Materials specified Publisher description
Uniform Resource Identifier <a href="http://www.loc.gov/catdir/enhancements/fy0619/2004065642-d.html">http://www.loc.gov/catdir/enhancements/fy0619/2004065642-d.html</a>
856 41 - ELECTRONIC LOCATION AND ACCESS
Materials specified Table of contents only
Uniform Resource Identifier <a href="http://www.loc.gov/catdir/enhancements/fy0619/2004065642-t.html">http://www.loc.gov/catdir/enhancements/fy0619/2004065642-t.html</a>
856 42 - ELECTRONIC LOCATION AND ACCESS
Materials specified Contributor biographical information
Uniform Resource Identifier <a href="http://www.loc.gov/catdir/enhancements/fy0737/2004065642-b.html">http://www.loc.gov/catdir/enhancements/fy0737/2004065642-b.html</a>
906 ## - LOCAL DATA ELEMENT F, LDF (RLIN)
a 7
b cbc
c orignew
d 1
e ocip
f 20
g y-gencatlg
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Koha item type Books
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Date acquired Source of acquisition Total Checkouts Full call number Barcode Date last seen Copy number Price effective from Koha item type Date checked out
    Dewey Decimal Classification     Premier University Business Library Premier University Business Library 10/12/2009 Purchase   658.802 Z48s 2010 22458 01/06/2012 1 01/06/2012 Books  
    Dewey Decimal Classification     Premier University Business Library Premier University Business Library 10/12/2009 Purchase   658.802 Z48s 2010 22463 01/06/2012 2 01/06/2012 Books  
    Dewey Decimal Classification     Premier University Business Library Premier University Business Library 10/12/2009 Purchase   658.802 Z48s 2010 22459 01/06/2012 3 01/06/2012 Books  
    Dewey Decimal Classification     Premier University Business Library Premier University Business Library 10/12/2009 Purchase 2 658.802 Z48s 2010 22461 27/03/2017 4 01/06/2012 Books 20/03/2017
    Dewey Decimal Classification     Premier University Business Library Premier University Business Library 10/12/2009 Purchase   658.802 Z48s 2010 22460 01/06/2012 5 01/06/2012 Books  
    Dewey Decimal Classification     Premier University Business Library Premier University Business Library 10/12/2009 Purchase   658.802 Z48s 2010 22455 01/06/2012 6 01/06/2012 Books  
    Dewey Decimal Classification     Premier University Business Library Premier University Business Library 10/12/2009 Purchase   658.802 Z48s 2010 22462 01/06/2012 7 01/06/2012 Books  
    Dewey Decimal Classification     Premier University Business Library Premier University Business Library 10/12/2009 Purchase   658.802 Z48s 2010 22456 01/06/2012 8 01/06/2012 Books  
    Dewey Decimal Classification     Premier University Business Library Premier University Business Library 10/12/2009 Purchase 5 658.802 Z48s 2010 22457 19/03/2017 9 01/06/2012 Books 13/03/2017
    Dewey Decimal Classification     Premier University Business Library Premier University Business Library 10/12/2009 Purchase   658.802 Z48s 2010 22464 01/06/2012 10 01/06/2012 Books  
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