Services marketing : (Record no. 774)
[ view plain ]
                            
                            | 000 -LEADER | |
|---|---|
| fixed length control field | 01498cam a22003614a 4500 | 
| 001 - CONTROL NUMBER | |
| control field | 13812899 | 
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | BD-ChPU | 
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20161020140734.0 | 
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 041213s2006 mauab b 001 0 eng | 
| 010 ## - LIBRARY OF CONGRESS CONTROL NUMBER | |
| LC control number | 2004065642 | 
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 978-0072312218 | 
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | DLC | 
| Transcribing agency | DLC | 
| Modifying agency | DLC | 
| -- | BD-ChPU | 
| Language of cataloging | ENG | 
| 042 ## - AUTHENTICATION CODE | |
| Authentication code | pcc | 
| 050 00 - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | HD9980.5 | 
| Item number | .Z45 2006 | 
| 082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.802 Z48s 2000 | 
| Edition number | 22 | 
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Zeithaml, Valarie A. | 
| 9 (RLIN) | 2033 | 
| 245 10 - TITLE STATEMENT | |
| Title | Services marketing : | 
| Remainder of title | integrating customer focus across the firm / | 
| Statement of responsibility, etc | Valarie A. Zeithaml, Mary Jo Bitner. | 
| 250 ## - EDITION STATEMENT | |
| Edition statement | 2nd ed. | 
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | Boston : | 
| Name of publisher, distributor, etc | McGraw-Hill/Irwin, | 
| Date of publication, distribution, etc | c2000. | 
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xxvii, 620 p. : | 
| Other physical details | ill., map ; | 
| Dimensions | 27 cm. | 
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc | Includes bibliographical references and index. | 
| 526 ## - STUDY PROGRAM INFORMATION NOTE | |
| Program name | BBA , MBA , EMBA . | 
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Service industries | 
| General subdivision | Marketing. | 
| 9 (RLIN) | 2034 | 
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Customer services. | 
| 9 (RLIN) | 2035 | 
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Marketing. | 
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Bitner, Mary Jo. | 
| 9 (RLIN) | 2036 | 
| 856 42 - ELECTRONIC LOCATION AND ACCESS | |
| Materials specified | Publisher description | 
| Uniform Resource Identifier | <a href="http://www.loc.gov/catdir/enhancements/fy0619/2004065642-d.html">http://www.loc.gov/catdir/enhancements/fy0619/2004065642-d.html</a> | 
| 856 41 - ELECTRONIC LOCATION AND ACCESS | |
| Materials specified | Table of contents only | 
| Uniform Resource Identifier | <a href="http://www.loc.gov/catdir/enhancements/fy0619/2004065642-t.html">http://www.loc.gov/catdir/enhancements/fy0619/2004065642-t.html</a> | 
| 856 42 - ELECTRONIC LOCATION AND ACCESS | |
| Materials specified | Contributor biographical information | 
| Uniform Resource Identifier | <a href="http://www.loc.gov/catdir/enhancements/fy0737/2004065642-b.html">http://www.loc.gov/catdir/enhancements/fy0737/2004065642-b.html</a> | 
| 906 ## - LOCAL DATA ELEMENT F, LDF (RLIN) | |
| a | 7 | 
| b | cbc | 
| c | orignew | 
| d | 1 | 
| e | ocip | 
| f | 20 | 
| g | y-gencatlg | 
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Dewey Decimal Classification | 
| Koha item type | Books | 
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Date acquired | Source of acquisition | Total Checkouts | Full call number | Barcode | Date last seen | Copy number | Price effective from | Koha item type | 
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | Premier University Business Library | Premier University Business Library | 06/05/2006 | Purchase | 658.802 Z48s 2000 | 1101 | 06/06/2012 | 1 | 06/06/2012 | Books | |||||
| Dewey Decimal Classification | Premier University Business Library | Premier University Business Library | 19/07/2005 | Purchase | 658.802 Z48s 2000 | 1098 | 06/06/2012 | 2 | 06/06/2012 | Books | |||||
| Dewey Decimal Classification | Premier University Business Library | Premier University Business Library | 19/07/2005 | Purchase | 658.802 Z48s 2000 | 1100 | 06/06/2012 | 3 | 06/06/2012 | Books | |||||
| Dewey Decimal Classification | Premier University Business Library | Premier University Business Library | 19/07/2005 | Purchase | 658.802 Z48s 2000 | 1099 | 06/06/2012 | 4 | 06/06/2012 | Books |