International marketing / Philip R. Cateora, John L. Graham.
Material type:
TextPublication details: Boston, Mass. : McGraw-Hill/Irwin, c2003.Edition: 11th edDescription: xxv, 693 p. : col. ill., col. maps ; 24 cmISBN: - 978-0071123129
- 21 658.848 C357i 2003
| Item type | Current library | Call number | Copy number | Status | Barcode | |
|---|---|---|---|---|---|---|
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Premier University Business Library | 658.848 C357i 2003 | 1 | Available | 2778 |
Includes index.
BBA , MBA , EMBA .
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