TY  - BOOK
AU  - Crawford,C.Merle
TI  - New products management
SN  - 0256187789
AV  - HF5415.153 .C72 1997
U1  - 658.5/75  C899n  1997 20
PY  - 1997///
CY  - Boston
PB  - Irwin
KW  - New products
KW  - Management
N1  - Includes bibliographical references (p. 453-455) and index; BBA , MBA , EMBA
ER  -