TY  - BOOK
AU  - Rosenbloom,Bert
TI  - Marketing channels: a management view 
SN  - 9788131518427 (hbk.)
AV  - HF5415.129 .R67 2013
U1  - 658.8/7  R813m  2013 22
PY  - 2013/// [1st Indian reprint ]
CY  - New Delhi
PB  - Cengage Learning
KW  - Marketing channels
KW  - Management
N1  - Includes bibliographical references and indexes; BBA , MBA , EMBA
ER  -