TY  - BOOK
AU  - Reid,David A.
AU  - Plank,Richard E.
TI  - Fundamentals of business marketing research
SN  - 0789023113 (case : alk. paper)
AV  - HF5415.1263 .F86 2004
U1  - 658.8/3 R353f 2004 22
PY  - 2004///
CY  - New York
PB  - Best Business Books
KW  - Industrial marketing
KW  - Research
KW  - Marketing research
N1  - "This book is a compilation of articles that appeared previously in the Journal of business-to-business marketing, 7 (2-3) (2000): 2-185; 7 (4) (2000): 3-5, 11-67; and 9 (4) (2000): 123-126"--T.p. verso."; Includes bibliographical references and index; Management
UR  - http://www.loc.gov/catdir/toc/ecip046/2003016234.html
ER  -