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Consumer Behavior /  Leon G. Schiffman, Leslie Lazar Kanuk. by 
Edition: 9th ed.  
Material type:   Text; Format: 
                    print
                ; Literary form: 
                    Not fiction
                  
Publication details: Upper Saddle River, N.J. :  Pearson Prentice Hall,  c2008. [ Indian reprint]
 
Availability: Items available for loan: Premier University Business Library (18)Call number: 658.8342  S333c  2008, ... Premier University Central Library (1)Call number: 658.8342  S333c  2008. Not available: Premier University Business Library: Checked out (1). 
 
                                                
                                                
                                                
                                                
                                                
                                                
                                                
                                                
                                                 
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Consumer behavior /  Leon G. Schiffman, Leslie Lazar Kanuk. by 
Edition: 8th ed. 
Material type:   Text; Format: 
                    print
                ; Literary form: 
                    Not fiction
                  
Publication details: Upper Saddle River, N.J. :  Pearson Prentice Hall,  c2004
 
Availability: Items available for loan: Premier University Business Library (4)Call number: 658.8342  S333c  2005, ... 
 
                                                
                                                
                                                
                                                
                                                
                                                
                                                
                                                
                                                 
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Consumer behavior /  Leon G. Schiffman, Leslie Lazar Kanuk. by 
Edition: 6th ed. 
Material type:   Text; Format: 
                    print
                ; Literary form: 
                    Not fiction
                  
Publication details: New Delhi :  Prentice Hall,  c1997.[1999]
 
Availability: Items available for loan: Premier University Business Library (9)Call number: 658.8342  S333c  1999, ... 
 
                                                
                                                
                                                
                                                
                                                
                                                
                                                
                                                
                                                 
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                                                    7.
                                                
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                                                    8.
                                                
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Microeconomics and behavior / Robert H. Frank. by 
Edition: 3rd edition. 
Material type:   Text; Format: 
                    print
                ; Literary form: 
                    Not fiction
                  
Publication details: New York : McGraw-Hill, c1997
 
Availability: Items available for loan: Premier University Business Library (1)Call number: 338.5. 
 
                                                
                                                
                                                
                                                
                                                
                                                
                                                
                                                
                                                 
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                                                    9.
                                                
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                                                    10.
                                                
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Consumer behavior / Leon G. Schiffman, Professor Emeritus of Marketing and E-Commerce, Peter J. Tobin College of Business, St. John's University, New York City; Joe Wisenblit, Professor of Marketing, Stillman School of Business, Seton Hall University, New Jersey; S. Ramesh Kumar, IIMB Chair of Excellence, Professor of Marketing Indian Institute of Management Bangalore. by 
Edition: Twelfth edition. 
Material type:   Text; Format: 
                    print
                ; Literary form: 
                    Not fiction
                  
Publication details: Noida : Pearson India Education Services Pvt.Ltd., c2019
 
Availability: Items available for loan: Premier University Business Library (2)Call number: 658.8/342 S333c 2019, ... Not available: Premier University Business Library: Checked out (2). Premier University Central Library: In transit (1). 
 
                                                
                                                
                                                
                                                
                                                
                                                
                                                
                                                
                                                 
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                                                    11.
                                                
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Data science : concepts and practice / Vijay Kotu, Bala Deshpande. by 
Edition: Second edition. 
Material type:   Text; Format: 
                    print
                ; Literary form: 
                    Not fiction
                  
Publication details: Cambridge, MA : Morgan Kaufmann is an imprint of Elsevier,  2019
 
Availability: Items available for loan: Premier University Business Library (4)Call number: 006.3/12 K87d 2019, ... Not available: Premier University Business Library: Checked out (1). 
 
                                                
                                                
                                                
                                                
                                                
                                                
                                                
                                                
                                                 
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