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| 008 | 860702s1987 nyua b 001 0 eng | ||
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_a0070609438 : _c$36.95  | 
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_aDLC _cDLC _dDLC _dBD-ChPU _bENG  | 
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_aHF5415 _b.S745 1987  | 
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_a658.8 _219  | 
| 100 | 1 | 
_aStanton, William J. _92198  | 
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| 245 | 1 | 0 | 
_aFundamentals of marketing / _cWilliam J. Stanton, Charles Futrell.  | 
| 250 | _a8th ed. | ||
| 260 | 
_aNew York : _bMcGraw-Hill, _c1987.  | 
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| 300 | 
_axx, 666 p. : _bill. (some col.) ; _c25 cm.  | 
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| 440 | 0 | 
_aMcGraw-Hill series in marketing _92199  | 
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| 504 | _aIncludes bibliographical references and indexes. | ||
| 526 | _aBBA,MBA | ||
| 650 | 0 | _aMarketing. | |
| 700 | 1 | 
_aFutrell, Charles. _96852  | 
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