| 000 | 00846nam a2200277 a 4500 | ||
|---|---|---|---|
| 001 | 4772430 | ||
| 003 | BD-ChPU | ||
| 005 | 20140323130850.0 | ||
| 008 | 860417s1987 maua b 001 0 eng | ||
| 010 | _a 86081102 | ||
| 020 | _a0395357101 | ||
| 040 |
_aDLC _cDLC _dDLC _dBD-ChPU _bENG |
||
| 050 | 0 | 0 |
_aHF5415 _b.P658 1987 |
| 082 | 0 | 0 |
_a658.8 _219 |
| 100 | 1 |
_aPride, William M. _91815 |
|
| 245 | 1 | 0 |
_aMarketing : _bbasic concepts and decisions / _cWilliam M. Pride, O.C. Ferrell. |
| 250 | _a5th ed. | ||
| 260 |
_aBoston : _bHoughton Mifflin, _cc1987. |
||
| 300 |
_axxx, 766 p. : _bill. (some col.) ; _c26 cm. |
||
| 504 | _aIncludes bibliographical references and indexes. | ||
| 526 | _aBBA , MBA , EMBA | ||
| 650 | 0 | _aMarketing. | |
| 700 | 1 |
_aFerrell, O. C. _91817 |
|
| 906 |
_a7 _bcbc _corignew _d2 _eopcn _f19 _gy-gencatlg |
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| 942 |
_2ddc _cBK |
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| 999 |
_c3865 _d3865 |
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