000 00870nam a2200277 a 4500
999 _c3947
_d3947
001 4772430
003 BD-ChPU
005 20180213092302.0
008 860417s1987 maua b 001 0 eng
010 _a 86081102
020 _a978-1133939252
040 _aDLC
_cDLC
_dDLC
_dBD-ChPU
_bENG
050 0 0 _aHF5415
_b.P658 1987
082 0 0 _a658.8 P945m 1987
_219
100 1 _aPride, William M.
_91815
245 1 0 _aMarketing :
_bbasic concepts and decisions /
_cWilliam M. Pride, O.C. Ferrell.
250 _a5th ed.
260 _aBoston :
_bHoughton Mifflin,
_cc1987.
300 _axxx, 766 p. :
_bill. (some col.) ;
_c26 cm.
504 _aIncludes bibliographical references and indexes.
526 _aBBA , MBA , EMBA
650 0 _aMarketing.
_91816
700 1 _aFerrell, O. C.
_91817
906 _a7
_bcbc
_corignew
_d2
_eopcn
_f19
_gy-gencatlg
942 _2ddc
_cBK