000 02066cam a22003735i 4500
001 18673971
003 BD-ChPU
005 20230306155523.0
008 150625s2015 nyua e 001 0 eng
010 _a 2015410556
020 _a978-93-54640285
020 _a978-93-54640360
027 _q
040 _aDLC
_cDLC
_beng
_dBD-ChPU
042 _apcc
082 _a338.5024658 S187m 2023
_222
100 _aSamuelson, F. William.
245 1 0 _aManagerial economics :
_cWilliam F.Samuelson, Stephen G. Marks, Jay L. Zagorsky, Indian Adaption by Sujata Kar.
250 _aNinth edition.
260 _aIndia :
_bWiley India Pvt. Ltd.,
_c2022.
300 _axxiv, 528, [17] pages :
_billustrations ;
_c25 cm.
500 _aIncludes appendix and glossary.
504 _aIncludes bibliographical references and index.
520 _a"Samuelson & Marks' Managerial Economics, 8th edition provides a detailed introduction to managerial economics for undergraduates, MBAs, and executives. Each chapter opens with a description of a challenging managerial problem and concludes by revisiting and analyzing the decision, allowing students to see the decision problems managers face. In addition to its inclusion of real-world applications and problems, the 8th Edition has been revised to integrate modern management techniques, most notably the use of game theory to illuminate the firm's strategic choices, as well as to incorporate up-to-date coverage of international topics and e-commerce. This new edition continues to offer the framework and economics tools necessary to prepare students for better decision-making in a future managerial role"-- |c Provided by publisher.
526 _aBBA, MBA, EMBA
650 0 _aManagerial economics
_vTextbooks.
650 0 _aDecision making
_vTextbooks.
700 _aMarks, Stephen G.
700 _aZagorsky, Jay L.
700 _aKar, Sujata.
906 _a0
_bibc
_corigres
_d2
_encip
_f20
_gy-gencatlg
942 _2ddc
_cBK
999 _c6159
_d6159