000			00788nam a22002537a 4500
001			002778
003			BD-ChPU
005			20240423111708.0
008			071115s2007 xxua 001 0 eng
020			_a978-0071123129
040			_aBD-ChPU _bENG _cBD-ChPU _dBD-ChPU
082			_221 _a658.848 C357i 2003
100			_aCateora, Philip R. _92380
245			_aInternational marketing / _cPhilip R. Cateora, John L. Graham.
250			_a11th ed.
260			_aBoston, Mass. : _bMcGraw-Hill/Irwin, _cc2003.
300			_axxv, 693 p. : _bcol. ill., col. maps ; _c24 cm.
500			_aIncludes index.
526			_aBBA , MBA , EMBA .
650			_aExport marketing. _92331
650			_aInternational business enterprises. _91474
700			_aGraham, John L. _92381
942			_2ddc _cBK
999			_c876 _d876