000 00982cam a2200301 a 4500
001 000707
003 BD-ChPU
005 20160808113534.0
008 950425s1996 ilua b 001 0 eng
010 _a95009132
020 _a978-0256139501
040 _aDLC
_cDLC
_dDLC
_dBD-ChPU
_bENG
050 0 0 _aHF1009.5
_b.C35 1996
082 0 0 _a658.848 C357i 1996
_220
100 1 _aCateora, Philip R.
_92438
245 1 0 _aInternational marketing /
_cPhilip R. Cateora.
250 _a9th ed.
260 _aChicago :
_bIrwin,
_cc1996.
300 _axxiii, 772 p. :
_bill. ;
_c26 cm.
440 4 _aThe Irwin series in marketing
_92168
504 _aIncludes bibliographical references and indexes.
526 _aBBA , MBA , EMBA .
650 0 _aExport marketing.
650 0 _aInternational business enterprises.
_91474
906 _a7
_bcbc
_corignew
_d1
_eocip
_f19
_gy-gencatlg
942 _2ddc
_cBK
999 _c879
_d879