000 01045cam a2200289 a 4500
999 _c986
_d986
001 3524655
003 BD-ChPU
005 20180210112538.0
008 960503s1997 iluab b 001 0 eng
010 _a96021836
020 _a978-0073658636
040 _aDLC
_cDLC
_dDLC
_dBD-ChPU
_bENG
050 0 0 _aHF1416
_b.J63 1997
082 0 0 _a658.8/48 J65g 1997
_220
100 1 _aJohansson, Johny K.
_92657
245 1 0 _aGlobal marketing :
_bforeign entry, local marketing, and global management /
_cJohny K. Johansson.
260 _aBoston :
_bIrwin,
_cc1997.
300 _axx, 716 p. :
_bill. (some col.), col. maps ;
_c24 cm.
440 4 _aThe Irwin series in marketing
_92168
504 _aIncludes bibliographical references and indexes.
526 _aBBA , MBA , EMBA .
650 0 _aExport marketing.
_92331
650 0 _aExport marketing
_xManagement.
_92332
906 _a7
_bcbc
_corignew
_d1
_eocip
_f19
_gy-gencatlg
942 _2ddc
_cBK