Marketing communications / (Record no. 927)

MARC details
000 -LEADER
fixed length control field 00975cam a22002894a 4500
001 - CONTROL NUMBER
control field 001565
003 - CONTROL NUMBER IDENTIFIER
control field BD-ChPU
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20161026123051.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 050922s2006 nyua b 001 0 eng
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER
LC control number 2005054965
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 978-0273702054
040 ## - CATALOGING SOURCE
Original cataloging agency DLC
Transcribing agency DLC
Modifying agency DLC
-- BD-ChPU
Language of cataloging ENG
042 ## - AUTHENTICATION CODE
Authentication code pcc
050 00 - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF5415
Item number .B485 2006
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.802 B661m 2000
Edition number 22
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Blythe, Jim.
9 (RLIN) 2537
245 10 - TITLE STATEMENT
Title Marketing communications /
Statement of responsibility, etc Jim Blythe.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc New York :
Name of publisher, distributor, etc FT/Prentice Hall,
Date of publication, distribution, etc 2000.[ Ist Indian reprint ].
300 ## - PHYSICAL DESCRIPTION
Extent xii, 252 p. :
Other physical details ill. ;
Dimensions 25 cm.
500 ## - GENERAL NOTE
General note Rev. ed. of: Essentials of marketing. 2nd ed. 2001.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc Includes bibliographical references and index.
526 ## - STUDY PROGRAM INFORMATION NOTE
Program name BBA , MBA , EMBA .
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing.
906 ## - LOCAL DATA ELEMENT F, LDF (RLIN)
a 7
b cbc
c orignew
d 1
e ocip
f 20
g y-gencatlg
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Koha item type Books
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Date acquired Source of acquisition Total Checkouts Full call number Barcode Date last seen Date checked out Copy number Price effective from Koha item type
    Dewey Decimal Classification     Premier University Business Library Premier University Business Library 10/12/2009 Purchase 1 658.802 B661m 2000 22646 09/07/2018 21/04/2018 1 15/06/2012 Books
    Dewey Decimal Classification     Premier University Business Library Premier University Business Library 10/12/2009 Purchase   658.802 B661m 2000 22647 15/06/2012   2 15/06/2012 Books
    Dewey Decimal Classification     Premier University Business Library Premier University Business Library 10/12/2009 Purchase   658.802 B661m 2000 22648 15/06/2012   3 15/06/2012 Books
    Dewey Decimal Classification     Premier University Business Library Premier University Business Library 10/12/2009 Purchase   658.802 B661m 2000 22649 15/06/2012   4 15/06/2012 Books
    Dewey Decimal Classification     Premier University Business Library Premier University Business Library 10/12/2009 Purchase   658.802 B661m 2000 22650 15/06/2012   5 15/06/2012 Books
    Dewey Decimal Classification     Premier University Business Library Premier University Business Library 10/12/2009 Purchase   658.802 B661m 2000 22651 15/06/2012   6 15/06/2012 Books
    Dewey Decimal Classification     Premier University Business Library Premier University Business Library 10/12/2009 Purchase   658.802 B661m 2000 22652 15/06/2012   7 15/06/2012 Books
    Dewey Decimal Classification     Premier University Business Library Premier University Business Library 10/12/2009 Purchase   658.802 B661m 2000 22653 15/06/2012   8 15/06/2012 Books
    Dewey Decimal Classification     Premier University Business Library Premier University Business Library 10/12/2009 Purchase   658.802 B661m 2000 22654 15/06/2012   9 15/06/2012 Books
    Dewey Decimal Classification     Premier University Business Library Premier University Business Library 10/12/2009 Purchase   658.802 B661m 2000 22984 15/06/2012   10 15/06/2012 Books
    Dewey Decimal Classification     Premier University Business Library Premier University Business Library 10/12/2009 Purchase   658.802 B661m 2000 22985 15/06/2012   11 15/06/2012 Books
    Dewey Decimal Classification     Premier University Business Library Premier University Business Library 10/12/2009 Purchase   658.802 B661m 2000 22986 15/06/2012   12 15/06/2012 Books
    Dewey Decimal Classification     Premier University Business Library Premier University Business Library 10/12/2009 Purchase   658.802 B661m 2000 22987 15/06/2012   13 15/06/2012 Books
    Dewey Decimal Classification     Premier University Business Library Premier University Business Library 10/12/2009 Purchase   658.802 B661m 2000 22988 15/06/2012   14 15/06/2012 Books
    Dewey Decimal Classification     Premier University Business Library Premier University Business Library 10/12/2009 Purchase   658.802 B661m 2000 22989 15/06/2012   15 15/06/2012 Books
    Dewey Decimal Classification     Premier University Business Library Premier University Business Library 10/12/2009 Purchase   658.802 B661m 2000 22990 15/06/2012   16 15/06/2012 Books
    Dewey Decimal Classification     Premier University Business Library Premier University Business Library 10/12/2009 Purchase   658.802 B661m 2000 22991 15/06/2012   17 15/06/2012 Books
    Dewey Decimal Classification     Premier University Business Library Premier University Business Library 10/12/2009 Purchase   658.802 B661m 2000 22992 05/01/2016   18 15/06/2012 Books
    Dewey Decimal Classification     Premier University Business Library Premier University Business Library 10/12/2009 Purchase   658.802 B661m 2000 22993 15/06/2012   19 15/06/2012 Books
    Dewey Decimal Classification     Premier University Business Library Premier University Business Library 10/12/2009 Purchase   658.802 B661m 2000 22645 15/06/2012   20 15/06/2012 Books
    Dewey Decimal Classification     Premier University Business Library Premier University Business Library 19/09/2006 Purchase   658.802 B661m 2000 1567 15/06/2012   21 15/06/2012 Books
    Dewey Decimal Classification     Premier University Business Library Premier University Business Library 06/05/2006 Purchase 1 658.802 B661m 2000 1565 28/04/2016 28/04/2016 22 15/06/2012 Books
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