Marketing : (Record no. 756)

MARC details
000 -LEADER
fixed length control field 01146pam a2200313 a 4500
001 - CONTROL NUMBER
control field 2542670
003 - CONTROL NUMBER IDENTIFIER
control field BD-ChPU
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20160605111911.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 940729s1995 iluab b 001 0 eng
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER
LC control number 94031421
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 978-0256269079
040 ## - CATALOGING SOURCE
Original cataloging agency DLC
Transcribing agency DLC
Modifying agency DLC
-- BD-ChPU
Language of cataloging ENG
043 ## - GEOGRAPHIC AREA CODE
Geographic area code n-us---
050 00 - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF5415.1
Item number .B4155 1995
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8 B368m 1995
Edition number 20
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Bearden, William O.,
Dates associated with a name 1945-
9 (RLIN) 2167
245 10 - TITLE STATEMENT
Title Marketing :
Remainder of title principles & perspectives /
Statement of responsibility, etc William O. Bearden, Thomas N. Ingram, Raymond W. LaForge.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc Chicago :
Name of publisher, distributor, etc Irwin,
Date of publication, distribution, etc c1995.
300 ## - PHYSICAL DESCRIPTION
Extent xlviii, 631 p. :
Other physical details col. ill., col. map ;
Dimensions 29 cm.
440 #4 - SERIES STATEMENT/ADDED ENTRY--TITLE
Title The Irwin series in marketing
9 (RLIN) 2168
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc Includes bibliographical references (p. [584]-601) and index.
521 ## - TARGET AUDIENCE NOTE
Target audience note BBA , MBA , EMBA .
650 00 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing
Geographic subdivision United States.
9 (RLIN) 2169
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Ingram, Thomas N.
9 (RLIN) 2170
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name LaForge, Raymond W.
9 (RLIN) 2171
906 ## - LOCAL DATA ELEMENT F, LDF (RLIN)
a 7
b cbc
c orignew
d 1
e ocip
f 19
g y-gencatlg
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Koha item type Books
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Date acquired Source of acquisition Total Checkouts Full call number Barcode Date last seen Copy number Price effective from Koha item type Date checked out
    Dewey Decimal Classification     Premier University Business Library Premier University Business Library 09/10/2004 Purchase   658.8 B368m 1995 6508 05/06/2012 1 05/06/2012 Books  
    Dewey Decimal Classification     Premier University Business Library Premier University Business Library 09/10/2004 Purchase   658.8 B368m 1995 6505 05/06/2012 2 05/06/2012 Books  
    Dewey Decimal Classification     Premier University Business Library Premier University Business Library 09/10/2004 Purchase   658.8 B368m 1995 6507 05/06/2012 3 05/06/2012 Books  
    Dewey Decimal Classification     Premier University Business Library Premier University Business Library 09/10/2004 Purchase 1 658.8 B368m 1995 6504 06/03/2016 4 05/06/2012 Books 13/04/2014
    Dewey Decimal Classification     Premier University Central Library Premier University Central Library 09/10/2004 Purchase   658.8 B368m 1995 6506 05/06/2012 5 05/06/2012 Books  
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